Increase YouTube Views: How to Drive Traffic to Your Videos

By: Rafal Reyzer
Updated: Dec 14th, 2023

Increase YouTube Views- How to Drive Traffic to Your Videos - featured image

Developing strategies for raising the number of views on YouTube videos is something that every content creator should think about.

Because let’s face it, nobody wants to use up several hours to create a video, only to hear crickets after hitting the publish button. Therefore, if you’ve ever been wondering, “Why don’t my videos on YouTube get any views?” then this post is written precisely for you.

What Counts as a View on YouTube?

First things first, let’s ask: what precisely is the definition of a view on YouTube? It’s not that complex. In general, a person is considered to have observed your video if they watched it for a period greater than thirty seconds or the entire duration of the video, whichever is shorter.

What’s more, YouTube may elect not to count views under specified conditions, such as when they have reason to consider that the viewership is being tinkered with or automated. Subsequently, when you are trying to amass views on YouTube, you should be certain that you are playing according to the guidelines. Making high-quality content that individuals will truly want to watch is the most valuable thing to focus on which automatically increases YouTube views.

Recording a video while playing a guitar

Approaches to get More Views on YouTube

Enhance the YouTube Video Name, Thumbnail, and Description

Are you fed up with the truth that your videos are getting dropped in the algorithmic shuffle? Let’s take a look at some of the effective methods for creating an appealing heading and description, which can help you attract more YouTube Views.

First things first: keywords! Words that are important to the subject matter of your latest video should be contained in the heading of your file. You may also include these keywords in the description; however, you should avoid keyword stuffing.

You are required to make sure that both the heading and the description are congruent and offer valuable information. After you cover these essentials, you should start experimenting with various headlines and title tags. Think outside the box! Think of your headings and explanations as a clever elevator pitch for your video. A great approach to keep the audience interested is to add some personality to the language you’re using. It is important to keep in mind that the process, that powers YouTube, does not trust solely on clickbait but also uses human human behavior as a ranking signal.

Thumbnails rule the YouTube world

Developing an enticing title and description is just the beginning. Now it’s time to become even more creative and come up with a video thumbnail that will be irresistible to anyone who comes across it. Videos that garner the most views use an interplay between a creative headline and a curiosity-inducing thumbnail. This increases the click-through rate dramatically. One of the best strategies is to check which thumbnails other creators are using for the keyword you want to rank for and come up with an idea to make yours even better.

Mr Beast thumbnail example

Color-saturated, open-mouthed thumbnails work great with a younger audience.

pickup limes youtube thumbnails

“How is it possible to eat all that cool stuff for only 1 EUR!?” That’s the subconscious reaction that will make people click. Curiosity wins!

Get involved with your audience

The theory of engagement is a two-way street. When it comes to growing the number of YouTube views, more often than not, you get out what you put in. It is viable to boost the performance of your channel by aggressively connecting with your audience by responding to their commentary and promising them to share your videos with others.

To complete this, some of the most essential actions could be as follows:

  • Reply to comments: One of the useful behaviors to make people feel valued is to show gratitude for the people who comment on your videos and to energetically respond to the feedback they give. Taking the time to show your audience that you value them and value their considerations is valuable because people repeatedly share videos that they have interacted with and have a sensitive bond with.
  • Promote Sharing: To help spread the word about your created videos, you should ask your viewers to help spread the word by pushing them to share it with their contacts, family, and co-workers from time to time. Containing a call-to-action at the decision of your videos is an outstanding process for achieving this objective.
  • Ask Queries: To encourage viewers to comment and chat about the content in more detail, you should ask them queries. Asking YouTube viewers for their outlook or feedback on subjects that are related to your subject will boost it. Commitment will enhance as a result of this, and it will also help to attract the interest of other audiences.

behind the scenes of creating a YouTube video

Run a Marketing campaign or Contest

Your viewers can participate and the word about your videos can be spread through the use of a campaign or contest that you run. However, what actions can you take to ensure that it is effective?

In the initial place, you should think of a great prize that will be attracted to the people who are viewing your show. Either a product that is linked to the videos that you create or something more productive, such as a gift ticket or product giveaway, could be considered.

Next, verify how people can join in the contest and make it easy for them to do so. For example, they could leave a note on your video-sharing platform, retweet with a hashtag, or even make their video reply.

Ultimately, give YouTube viewers an incentive to share your content with their families and followers by suggesting supplementary entries for each recommendation they make. This will help them to share your content with others. Your advancement or contest will be able to reach the highest number of persons as a result of this.

A young girl in a beautiful YouTube studio

Final Thoughts

If you want to showcase your new brand, reach a sizable audience, and monetize the content you make, YouTube is still an influential tool to use.

If you want your YouTube videos to get the views they deserve, keep in mind:

  • Make videos on subjects that grab the attention of your audience.
  • Make the most of your video’s discoverability by putting in the little effort involved to craft a compelling name, expressive text, and custom thumbnail. The work will be compensated later on.
  • Whether it’s via email campaigns or social media posts, get the word out about your video. Whatever yields the needed result!
  • To take the help of the ‘Autoplay’ views, add each video to a playlist.
  • To give your video content a “kickstart effect,” paid advertising might be an option to consider.
  • To increase engagement and keep viewers on your channel longer, use end screens and cards.

Next up, you may want to explore a guide on YouTube video upload guidelines.

Rafal Reyzer

Rafal Reyzer

Hey there, welcome to my blog! I'm a full-time entrepreneur building two companies, a digital marketer, and a content creator with 10+ years of experience. I started to provide you with great tools and strategies you can use to become a proficient digital marketer and achieve freedom through online creativity. My site is a one-stop shop for digital marketers, and content enthusiasts who want to be independent, earn more money, and create beautiful things. Explore my journey here, and don't miss out on my AI Marketing Mastery online course.