6 Best SumoMe Alternatives to Consider (in 2021)

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What is SumoMe? In case, you haven’t heard of it, it’s not an invitation to wrestle, so put away that sumo loincloth, please!

Now, kidding aside, SumoMe is an email list builder for HTML and CMS-based websites such as those running on WordPress, Shopify, Squarespace, Weebly, Blogger, etc.


Screenshot of SumoMe landing page

Nowadays, the app goes by the shorter name Sumo, but for those who are in e-commerce, internet marketing, and blogging businesses for quite some time, SumoMe still rings a loud bell.

Besides email capture, its other basic features and functionalities include:

  • List Builder – Enables you to ask for visitors’ email addresses through customizable pop-up boxes. The data is automatically archived in your email list.
  • Welcome Mat – It’s like meeting visitors at your site with a guest book on hand, where they can sign up with their email addresses.
  • Scroll Box – It activates a pop-up box at a certain point when a visitor is scrolling through your site.
  • Smart Bar – It’s a non-intrusive box that appears at the top of a page for visitors to leave their email addresses for notification.
  • Social Media Sharing – This feature enables your visitors to easily share content and images from your site on Pinterest, Twitter, Facebook, and G+ through a widget.
  • Google Analytics – The app automatically displays important stats on your WP dashboard, so you won’t need to log in to Google to check.

Those are what you get just for signing up for a free account. Cool, huh?

The only downside I see for the free account is that Sumo’s logo will become ubiquitous on your web pages. The only way you can remove it and still enjoy its many benefits is to avail of their paid features.

The price starts at $10/month, which would enable your site to collect up to 5,000 email addresses per month, which is on top of other features.

You can find a complete list of their packages here.


6 Top Alternatives for SumoMe to Consider


Just like every product or service sold today, there are alternatives to what SumoMe has to offer.

By reviewing each one by its merits, pricing, and other factors, you can make an informed decision as a website or blog owner, or web administrator.

Keep in mind though, that you are not shopping for the cheapest one but the worthiest investment that can bring your site the highest rate of sale or traffic conversion, or both.

So, without further ado, here we go:




1. OptinMonster


Screenshot of OptinMonster landing page

This is one of the most heavily-armed contenders in the email list-building and lead-generation game.

It’s also the one that I’m using regularly to build my email list, generate affiliate marketing leads, and create special offers for visitors.

One of its most outstanding features is its Behavior Personalization algorithm that reads each visitor’s search habits and preferences and invites them to view specific pages and product posts.

Just like the other players in this list, OptinMonster brings to the table an impressive library of customizable templates, design tools for creating popup boxes, welcome mat, etc., that doesn’t turn off visitors, and other cool functions and features you can implement without having any development experience.

These features include:

  • Lightup Popup Boxes
  • Gamified Wheels
  • Scroll Boxes
  • Floating Bars
  • Exit Intent Detection
  • Page-Level Targeting
  • Geolocation Targeting
Their pricing starts at $9/month for the basic package.

You can find the complete list of their offers here.


2. Thrive Leads


thrive leads
Screenshot of Thrive Leads landing page

There is a reason why this app is one of the most popular WordPress plug-ins in the market when it comes to lead generation and email list buildup.

Thrive Leads offers a gamut of conversion-focused opt-in forms that users can easily customize, run in the built-in testing engine, and deploy.

The system is also programmed to display highly targeted content to your visitors based on tags, posts, categories, and other metrics. It also generates actionable reports and market insights to help you zero in on the most profitable targets.

Among its most outstanding features are:

  • ThriveBox (Popup Light Box)
  • 2-Step Opt-In Forms
  • In-Line Forms
  • “Sticky Ribbon” Scrolling
  • Opt-In Widget
  • Scroll Mat
  • Screen Filler Overlay
  • Yes & No and Multiple Choice Forms
  • Visual Content Builder
Their pricing starts at $19/month (paid annually at $228).

You can learn about the details of their offer here.


3. LeadPages


Screenshot of Leadpages landing page

This player in the lead-generation and email list-building game is somewhat known to be a specialist.

LeadPages seems to have made a name for its landing page optimization techniques, most particularly its full-screen popup.

It is also lauded as one of the most user-friendly for those who don’t know a thing about coding. Its operations usually employ simple drag & drop sequences.

It can also be easily integrated with MailChimp, ConvertKit, and other popular email service providers.

Among its most notable offers are:

  • Landing Pages, Alert Bars, and Popups
  • Code Free Drag and Drop Builder
  • Mobile Responsive Templates
  • Opt-in Forms Builder
  • Real-Time Conversion Tips
  • A/B Testing
  • Simplified Analytics
  • And More
Pricing for LeadPages starts at $25/month, but they offer a 14-day free trial.

You can learn more about their services here.


4. Convert Pro


convert pro
Screenshot of Convert Pro landing page

If there is one area that makes Convert Pro shine among its competitors is its ability to produce visually stunning welcome mats.

Moreover, it is not limited to static images, you can use GIFs and videos too. If this is the only point of consideration, it certainly presents a very strong argument for being a worthy alternative to SumoMe.

It also integrates seamlessly with several popular email service providers such as HubSpot, Active Campaign, and InfusionSoft, among others.

Among its most notable features and functionalities are:

  • Multi-step Popups
  • Advanced Targeting
  • Mobile Responsive
  • Exit Intent Detection
  • Behavioral Triggers
  • On Click Popups
  • Easy A/B Testing
Their pricing starts at $79, or to save money, you may opt for the annual licensing fee of $399.

You can know more about their packages here.


5. HelloBar


Screenshot of HelloBar landing page

As their name implies, HelloBar helps make welcome bars on your web pages, including a full-width one on top, with a CTA button.

It is for visitors to click to make a purchase, avail of a promo, or be directed to a resource page, a particular page, a signup page, or even to your affiliate links.

This WordPress plug-in is so easy to install and integrate. Besides bars, it can also generate modal popups, sliders, alerts, and even full-page takeovers to get visitors to sign up to your mailing list.

Among its notable features are:

  • Themes and Style Customization
  • Automatic Design Assistant
  • Geolocation Targeting
  • Ads and Campaign Targeting
  • Custom Reports Generation
  • Analytics
  • A/B Testing and Optimization
Like SumoMe, they also offer a free account for basic services and support. Starting price for their paid services is $29/month.

You can discover their detailed offer here.


6. PopupAlly


Screenshot of Popupally landing page

One of the best features I like about this plug-in is that you can make popups according to your desired shapes.

It is totally out-the-box thinking, you might say (pun intended). Seriously, anyone can create aesthetically sound opt-in forms and popups even those without any design and tech training with PopupAlly.

They even provide “Best Practices” video training so you can grow your email list without annoying your site visitors. They will teach you to make polite, reader-centric, and service-oriented popups.

Among its great features worth mentioning are:

  • Drag & Drop Design
  • Mobile Responsive
  • Exit Intention Detection
  • Scroll Activated Popup or Opt-in Form
  • Click Activated Popup or Opt-in Form
  • Embedded Sign Up Form
  • Time Delay Offering
  • Fluid Design Customization
They offer a free version with limited features, but if you want the whole shebang you may opt for their PopupAlly Pro package priced at $99/year.

You can read the full details of their offer here.


Parting Words


So, do you think you need this type of plug-in on your website or blog? The fact that you read this far, it is safe for me to believe that you are, at least, considering getting one to boost your traffic and earning potential with your site.

In this day and age where information is king, having a robust and ever-growing email list would help you come a long way in the fields of internet marketing, e-commerce, or blogging.

Another thing worth mentioning is that these plug-ins are loaded with templates and other design elements that can make your site more visually appealing when used correctly.


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